Many Many thanks to Kristen for letting me play with this image. She initially came to me asking me to exaggerate the features of the fish so that it would look scared. Initially I did this but there still felt like a major disconnect to me about why the fish was scared - It just didn't make sense with it sitting on the plate. I felt that there needed to be something there that would really make the fish afraid. Thus the idea of the cleaver was born.
- Photography | Kristen Eschweiler, Justin Allen
- Art Direction | Kristen Eschweiler, Justin Allen
- Retouch | Justin Allen
Mar 14 2010